40 AND…

FITTER.

BETTER.

STRONGER.

A woman with long brown hair, wearing a white sports bra and blue leggings, sitting on the floor with a black background, smiling at the camera.

“I help women over 40 improve metabolism, build lean, sculpted bodies, and lose fat for LIFE!

Owner & Trainer: Shauna Theresa

Grab Your Freebies While You’re Here

Meet Your Trainer

Shauna Theresa Butler

NASM Certified Personal Trainer + Nutrition Coach

A woman in a blue sports bra and matching leggings poses against a plain beige background. She has long, curly brown hair and white athletic shoes, with one foot slightly raised.

Welcome to Becoming Her Fitness

I’m so glad you’re here.

I know how it feels to work hard, eat less, and still not see the changes you want, especially after 40. That’s why I created a unique coaching experience. One that honors your body, your season of life, and your desire to feel strong, not stressed.

Eating less and working out more has left so many of us in our 40s feeling stuck, tired, and soft. Not strong, not energized, not confident. Here is how I do things differently.

I don’t believe in restriction, punishment workouts, or chasing smaller. I believe in working with your body through a phased approach that creates real change and keeps it.

How I Coach Differently

We use my STRONG Method, a proven, phased approach that walks you through the 4 stages of body transformation so you can finally see results and sustain them for life.

First, we prime your body- restore your metabolism, support hormones, calm inflammation and stress, and build simple, sustainable habits so your body feels safe to change.


Then, we build muscle — you start fueling properly and lifting with intention to shape your body, increase strength, and boost your metabolism long term.


Next, we burn fat — once your body is prepared, we lower body fat without sacrificing muscle, energy or hormones. No crash diets. No exhaustion. Just a smart deficit with strategy.


Finally, we maintain for life — this is where freedom happens. You learn how to live in your results, enjoy food without fear, travel, socialize, and stay consistent—without ever “starting over” again.

How You Can Work Through These Phases With Me

1:1 Coaching
I walk beside you every step of the way. I customize your macros, training, and lifestyle habits to match your goals, schedule, and season of life. You’ll have direct access to me for feedback, adjustments, and support through every phase.

TAP HERE TO LEARN MORE!

The Strong By Shauna Membership
Your DIY blueprint to building your best body over 40! Inside my membership, you’ll get the full transformation roadmap. You’ll learn exactly how to move through each phase, how to set your calories, how to adjust when progress stalls, and how to maintain your results. You’ll also get workout plans, nutrition guides, a recipe hub, a video library with trainings on nutrition, mindset, metabolism, and more, plus community support, so you’re never doing this alone.

TAP HERE TO LEARN MORE!

Want to See What’s Possible?

Scroll down to see real transformations from women who chose to say yes to themselves, women just like you.

Client Testimonials

Side-by-side mirror selfies of a woman wearing a blue and black patterned sports bra and black leggings, showing slight weight loss before and after.
Side-by-side comparison of a woman's body before and after weight loss, showing improved muscle tone and reduced abdominal fat, as she takes mirror selfies in a mirror.
Side-by-side mirror selfies of a woman showing her back and waist, wearing a workout sports bra and black pants, in a room with a cream-colored wall and a brown patterned rug.

Shauna was an angel in my path. She helped me change my way of thinking about food, my body and the vicious cycle of gaining and losing weight. With all her advice and constant encouragement, it was easy for me to be consistent and meet my fitness goals. I am so grateful to her for giving me the best gifts- a changed mindset that views food and the scale completely differently, and a body that feels strong and I am proud of.” - Vanessa

Side-by-side comparison of a woman's fitness transformation showing her before and after progress. The left image depicts her wearing a black sports bra and black shorts, standing in a gym. The right image shows her in a gray sports bra and leopard-print shorts, posing in a gym with weightlifting equipment in the background.
Comparison photo showing a woman's back before and after a fitness transformation, in workout clothes, in a gym setting.

I knew I wanted to become a healthier person, build healthy routines and habits but I didn’t know where to start. Shauna led me through and took the time to go over every detail and answer my questions. Shauna’s knowledge and encouragement have been crucial in helping me to cultivate a sustainable balance of healthy eating, exercise, and sleep. My time with Shauna has been the catalyst for a more positive self-image and an overall improved quality of life and I would recommend her to anyone!” - Elona

Side-by-side mirror selfies of a woman in a dark sports bra and black shorts, showing weight loss progress. She has tattoos on her right arm and is holding a phone with a purple case in both images.
Side-by-side mirror selfies of a woman in black athletic wear, showing her weight loss progress. She has tattoos on her upper arm and side, stands in a room with a wooden shelf and framed pictures, and her face is partially visible.

Since starting with Shauna, I feel more confident, have a structured routine that is easy to follow, and assistance in meal planning. I have not only increased strength but also endurance. I am looking forward to the transformation over the next 6 months! - Hilary

Ready to start your own transformation?